Founded in 2004, Common Projects has quickly risen to become the footwear of choice for those seeking a minimalist silhouette, subtle branding and premium materials. Buttery-smooth Nappa Leather and flawless hand-stitching are in plentiful supply on each and every pair of their sneakers, and the versatility of an all-white low-profile sneaker really cannot be overstated.
Despite the brand’s reluctance to advertise, the sneakers have become wardrobe staples for some of the biggest names in showbusiness – from Ellen DeGeneres to hip-hop/fashion royalty Drake and Frank Ocean.
Whilst the all-white Achilles model is the company’s flagship offering (and perhaps the most versatile sneaker on the planet), the range gradually expanded to include varying shades and tones, from blush pink to grey, and 2016 sees the inclusion of some eye-popping bold colourways.
Blue, Mint and Brick Red are just three of the colours that make an appearance this season, all carrying the iconic gold stamped lettering across the heel panel – a touch that has become a hallmark of the brand.