adidas Ultra Boost Medal Pack

The adidas Ultra Boost is arguably the most popular sneaker in the world right now, thanks to a slew of celebrity endorsements and the Boost technology which has revolutionised the running shoe game. Continue reading “adidas Ultra Boost Medal Pack”

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adidas Futurecraft ‘Tailored Fibre’

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You may remember that in 2015, adidas debuted the first sneaker made entirely of reclaimed ocean waste.

Now, the brand with the three stripes has embarked on a whole new method of designing and manufacturing their footwear, one which allows the sneakers to be individually tuned to the needs of the wearer – be it a runner or footballer. Continue reading “adidas Futurecraft ‘Tailored Fibre’”